Orange is the color selected by the National MS Society for its signature color. It creates urgency and stands out in a world where so many other colors represent so many other things. Through research, the National MS Society has learned that orange is optimistic, contemporary, and cutting edge. It’s also a color that people with MS find highly readable and be become a symbol for MS around the world.
This makes perfect sense to me. But, on a personal note, it’s my grandson Andrew’s favorite color! (smile)